"Within six weeks we had a lead-scoring model our salespeople actually use. The marketing pipeline attribution is finally solid – and I can give every lead a reason for why it is hot."
+38 % qualified pipeline in 90 days
4,7/5
Average rating of documented projects
89 %
of clients renew after the first quarter
5
Markets: DACH, IT, ES, FR, UK
"Our emails landed in spam for two years. The deliverability audit found three causes we would never have seen ourselves. Since then open rates are stable and the win-back drop is pulling."
12 → 41 % inbox placement
"We had a half-finished CRM nobody used. The Core Online Marketing team turned it into a system where sales and marketing see the same numbers within eight weeks."
8 Wochen from audit to live operation
"Paid management in Italy now runs on ROAS, not gut feeling. Tracking, consent and the Italian email drop work as one system – I have not had that with any other agency."
+54 % ROAS over one quarter
"Before, marketing and sales argued about the numbers. Now there is one dashboard where both teams see the same attribution. That alone shortened our meetings."
1 Quelle source for marketing & sales numbers
"The Amazon ads optimisation protected our margins while the budget grew. Affiliate program operations and fraud prevention are billed separately and cleanly – no grey zone."
+22 % ROAS at higher budget
"The CRM import with historical data cleansing ran in two weeks instead of the six months it would have taken in-house. Our master data is now solid enough to run campaigns on."
2 Wochen for import and data cleansing
"Lead scoring and nurturing now run together: interested leads are warmed up automatically, and sales only receives leads that are ready – each with a clear reason for why it is a fit."
1 System for scoring and nurturing
"Our email runs on five automated core sequences now. Open rates went from 18 % to 41 %, and manual sending plus segment maintenance has almost completely disappeared."
5 Sequenzen instead of manual sending
"Our campaigns are now steered by scoring, industry and behaviour instead of gut feeling. The cost per click dropped by a third without a bigger budget."
−33 % cost per click
"Automation took 20 hours a week of manual work off our plate. We now invest that time in strategy and campaigns – instead of maintaining lists and following up by hand."
20 h/Woche manual work saved per week
"Lifecycle automation lifted our qualified pipeline by 64 %. The biggest effect: sales and marketing no longer argue about which lead number they mean."
+64 % qualified pipeline
"We no longer buy poor-quality leads since the relaunch: the scoring filters enquiries that should never reach sales. Our cost per lead dropped by a third while quality improved."
−33 % cost per lead
"Our monthly reporting used to take two days, stitched together from three tools and two spreadsheets. Now it comes together in 30 minutes, because everything pulls from one source – and everyone sees the same numbers."
2 Tage → 30 Min. for monthly reporting
"We used to distribute leads to sales reps manually – so many of them sat in lists for days. The scoring model now routes automatically, and response times dropped significantly."
0 manuelle Zuordnungen since the scoring rollout
"The deliverability audit found three causes of our delivery problems that we never would have seen ourselves. Since the infrastructure cleanup, bounces and spam rejections are down 40 % – and email costs with them."
−40 % email costs via delivery
"We no longer build content piece by piece – we run a system of four topic fields with automated distribution. 40 % more organic leads without hiring extra people."
+40 % organic leads
"Demo bookings now run without the email loop: interested prospects automatically get a time slot, and manual scheduling was halved. Our demo requests have more than doubled."
2,1× demo bookings
"Our lead-scoring model now shows salespeople why a lead is qualified. The MQL rate has doubled – and nobody has to guess who is hot anymore."
2× MQL rate
"Instead of manually checking competitor keywords three times a week, we now get automatic alerts telling us when to adjust. That saves the team three hours a week."
3 h/Woche manual monitoring time saved
"Winning back inactive customers used to run through manual calls – with a 3 % return. The automated email sequence reactivated 8 % of our 2021 customers in the first quarter, completely without cold outreach."
8 % inactive customers reactivated
"Tracking and reporting now run automatically across three markets, with clean consent management. The monthly review that used to take five days is done in one day now – with the same data foundation in every country."
5 → 1 Tag monthly marketing review
"With HubSpot scoring plus ad optimisation, our customer acquisition cost dropped by 34 % while the average order value went up. The budget now works where it actually pulls."
−34 % customer acquisition cost
"Our trade-fair leads now reach the right sales rep within three hours instead of sitting in a spreadsheet for two weeks. The fair follow-up runs entirely through HubSpot – and we no longer miss an enquiry."
3 Stunden from fair lead to sales rep
"Our marketing team works 25 hours a week instead of 40 since the automation. We use the freed capacity for strategy and campaigns – not for data entry and list maintenance."
25 h statt 40 h per week in the marketing team
"The webinar follow-up is now automated: slides, context and a time-slot suggestion arrive in a rhythm that works. Demo conversion from webinars has doubled."
2× demo conversion from webinars
"Marketing and sales now work with the same lead definition and the same attribution. The debate over whether a lead is marketing or sales quality is over – that alone has shortened our meetings."
1 Definition for qualified leads
"Since onboarding and lifecycle management run, our first-year churn rate dropped by 1.9 points. Customers feel looked after from day one – the numbers show it."
−1,9 Punkte first-year churn
"The agency reporting retainer cost us €6,000 a month without giving us more visibility. Since we built the automated reports in HubSpot ourselves, we pay €48,000 less a year – and see more."
−48.000 €/Jahr reporting costs
"We replaced three reporting tools with one central dashboard in HubSpot. Licensing costs drop by €9,000 a year, and report prep goes from three hours to thirty minutes."
−9.000 €/Jahr tool licensing costs
"The template system with twelve content blocks cut our production time by 45 %. We manage without extra headcount because every article follows the same structural rhythm."
−45 % content production time
"Lead distribution now runs automatically by company size, region and product. A lead reaches the right sales rep in under five minutes instead of waiting days in a list."
<5 Min. lead response time
"Proposal follow-up now runs automatically: anyone who receives a proposal gets the next touch at defined intervals. Response time dropped from 26 to 4 hours, and we close 12 % more proposals."
26 → 4 h proposal response time
"Our partner programme was fully automated: onboarding, tracking and material management run through one system. Onboarding time dropped from 30 to 6 days, and partners get their access immediately."
30 → 6 Tage partner onboarding
"The affiliate programme now runs on automated partner management and fraud prevention. ROI sits at 3.1×, and partner administration moved from a spreadsheet to a system that tells us when something is off."
3,1× ROI affiliate programme in 2 quarters
"Marketplace ads now run on automated rules with budget and bid control. ROAS went up by 22 % at higher spend – while margins stay stable."
+22 % ROAS at higher budget
"Local SEO now runs through twelve local landing pages and automated rank monitoring. The manual rank checks are gone – and local visibility has grown measurably."
12 Seiten local landing pages live
"We used to follow up on leads manually – so many only got a response after two weeks. Now the follow-up runs automatically, and the response comes in three hours."
14 Tage → 3 h lead follow-up time
"We consolidated our tool stack into HubSpot and save €14,000 in licensing costs a year. The funnel got better because the data flows together in one system – instead of six."
−14.000 €/Jahr tool licensing costs
"Our trade-fair leads now flow automatically through HubSpot straight to sales. Follow-up time dropped from 14 days to 3 hours, and no lead gets lost in a spreadsheet anymore."
14 Tage → 3 h trade-fair follow-up
"The Italy market launch ran on an automated ad and email setup in the local language. ROAS in the first quarter hit 2.4×, and reporting now comes in Italian."
2,4× ROAS in the first Italy quarter
"The Spain launch ran on an automated email and ad funnel setup in Spanish. The first quarter came in 31 % above forecast revenue – and the local setup runs smoothly."
+31 % revenue vs. Q1 forecast
"The localised onboarding and lifecycle setup for the France market cut our time-to-value for French customers by 27 %. The sequences speak the language of the market – you see it in the numbers."
−27 % time-to-value (FR)
"In the UK and France we automated our marketing setup and save 6 hours a week of manual translation work. Campaigns and emails run in both languages in parallel – without double work."
−6 h/Woche manual translation work
"For DACH, Italy and Spain everything now runs on one shared HubSpot platform. For the first time we have a shared data foundation – and reporting comes in each country’s language."
1 Plattform for 3 markets
"The CRM and email automation cut our manual lead processing from 200 to 15 hours a month. Sales responds faster, and lead quality is measurably better."
200 → 15 Std./Monat manual lead processing
"Since the marketing automation we use 12 hours a week for strategy and campaigns instead of data maintenance and report prep. That was the real win – next to the pipeline."
12 h/Woche freed strategy time
"With the HubSpot workflows our sales cycle dropped from 19 to 14 days. Sales reaches the right contact earlier, and pipeline movement is measurably better."
19 → 14 Tage sales cycle
"The LinkedIn ad sequences with retargeting now run automatically, saving us around 200 hours of manual campaign work a year. The sequences run quietly – we only steer budget and audiences."
−200 h/Jahr manual campaign work
"The automated onboarding and lifecycle emails cut our first-year churn rate by 1.9 points. Customers feel looked after from day one – and the numbers show it."
−1,9 Punkte first-year churn
"Our marketing automation paid for itself in nine weeks. Since then the lead follow-up and reporting run unattended, and the capacity flows into strategy instead of data maintenance."
9 Wochen to payback
How a quote comes about
Every testimonial is created at the end of a documented project: we ask the responsible person which number changed most noticeably, and quote verbatim – without editing. Quotes without an underlying project do not appear here.
One number per quote
We ask: which metric changed most noticeably? That becomes the core argument of the quote – not a catch-all of adjectives.
Verbatim, not paraphrased
The quote comes verbatim from the client. We format it, but we do not change the statement – even when it is uncomfortable.
Only with approval
Every quote goes to the client in writing before publication. No quote without an underlying, documented project.
Frequently asked questions about references
Are the customer quotes verified?
Yes – every quote is tied to a specific project we have documented. On request we present the corresponding case study in the first call or connect you directly with the referencing client (with their approval).
Why are some companies anonymised?
Because many mid-market and B2B software clients know NDA logic: the numbers and quote are real, the name stays protected as long as the client does not explicitly consent.
How are the KPI numbers in the quotes calculated?
As in the case studies: defined KPIs before and after the project, measured over the collaboration period. The methodology is readable in every case.
Can I call a reference in advance?
Yes – tell us in the first call which industry and problem you have, and we suggest a fitting reference that is reachable by phone (coordinated with the client in advance).
What happens if I am not satisfied?
Dissatisfaction is an escalation case for us, not a subscription problem: you get a concrete root-cause analysis, a remediation plan and – if the collaboration does not fit – a clean exit with handover of the documentation.
Do you also show quotes that are less positive?
Gladly. Not every collaboration runs perfectly, and we learn from it. On request we also show a project in the first call where we achieved less than planned – with an honest assessment of why. That is more informative to us than just the highlights.
How many customer quotes do you have in total?
We only publish what is documented and approved – quality over quantity. The current archive is visible above; new quotes come with every finished, approved project. On request we present further references by phone.
Can I hear a quote from the person in my market (e.g. IT or ES)?
Yes – every market has a local performance lead, and we include their client quotes. Tell us your target market, then we show quotes from exactly that market, not just DACH.
Are there cases behind the quotes?
In most cases, yes – every quote is tied to a documented project. We publish the corresponding case study as soon as the client approves it. In the first call we show you the connection.
How do you make sure the quotes are current?
We date every quote and update it as the collaboration develops. A quote from a project two years ago is placed in context accordingly – we do not present outdated numbers as the current state.
Can I get a reference confidentially, so my competitor does not find out?
Yes. Contacting a reference runs confidentially through us. We coordinate the contact with the referencing client in advance and keep the details of your enquiry to ourselves.
Your feedback as the next line?
After the collaboration we document the result – with your numbers, with your permission. Until then: let us talk about your project.
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