Managing Director & Founder (CEO)
Germany
As a sales director in the mid-market he watched good leads die in broken CRMs – and built the agency from that frustration: automation first, then the rest.
Head of Marketing Automation
Germany
Builds workflows that sales teams do not have to re-engineer. 200+ HubSpot and Salesforce setups, a fondness for clean data models and a healthy distrust of “quick hacks”.
Performance Marketing Italy
Italy
Has been running paid in Italy since she learned in Milan that ROAS is no accident. Google, Meta and LinkedIn campaigns for B2B and D2C brands – with feed optimisation and clean attribution.
Performance Marketing Spain & LatAm
Spain
Connects paid campaigns with the automations behind them: anyone clicking in Madrid does not land in a black box, but in a journey tailored to the region.
CRM & Email Marketing DACH
Switzerland
Turns CRM installations into CRM systems: HubSpot and Salesforce, deliverability and lifecycle drops. Favourite diagnosis: “Your tool is fine – the process around it is missing.”
Tracking, Attribution & Server-Side
Austria
Builds measurement setups that survive the cookie era: GA4, server-side tagging, consent management and attribution where marketing and sales see the same number.
Email & Lifecycle Automation
International
Writes and orchestrates email drops that are not mistaken for marketing spam: welcome, nurture, reactivation – always at the right moment, with segments instead of mass mailings.
Performance Marketing UK & International
United Kingdom
Manages paid budgets in UK and international markets with a view of the whole system: ads acquire, automation nurtures, reporting shows the lever. A mix of PMax, LinkedIn and affiliate.
Content, SEO & AI Search
International
Writes guides that rank – and are citable for AI systems. Builds content clusters around automation topics and keeps visibility on course in search engines and generative answers.
Performance Marketing France
France
Runs paid in France, where consent rules are stricter than the rest of Europe – and turns that into an advantage: clean consent setups that also keep EU regulators calm.
Office Manager New York · Performance USA
USA
Runs the New York office and performance for the US market: Google Ads and LinkedIn with a first-party data strategy, feed setups for shop and SaaS – connected to the automations out of Berlin.
Office Manager London · CRM & RevOps UK
United Kingdom
Runs the London office and owns CRM implementations and RevOps for UK clients: HubSpot and Salesforce setups, pipeline reporting that sales and marketing read the same way.
Office Manager Singapore · Performance Asia-Pacific
Singapore
Runs the Singapore office and performance for Asia-Pacific: Google and Meta ads in multiple language versions, localised landing pages and feed logic for multi-shop setups.
Performance Marketing Benelux
Netherlands
In charge of the Netherlands and Belgium: Google, Meta and LinkedIn ads with a focus on B2B industry – and on the language buyers actually search in there (NL, FR, DE).
Performance & Lifecycle Scandinavia
Sweden
Campaigns and lifecycle automation for Sweden, Norway and Denmark: consent-first setups that use Scandinavian privacy strictness as an advantage instead of working around it.
Head of Video & Content Production
Germany
Builds B2B software video programs from scratch: product, explainer and short-form content that sounds like an explanation, not an ad – and flows into automations.
Webinar & Event Marketing
Italy
Turns one hour of live content into a lead engine: topic design, promotion, live operation and the automated follow-up that routes attendees into the pipeline by behaviour.
Digital PR & Reputation Management
International
Builds independent sources: online press work, reputation and B2B influencer collaborations – so that every mention, backlink and contact lands cleanly in CRM and tracking.
Marketing Strategy & Martech
Germany
Plans the architecture before budget flows: funnel strategy, ICP, martech selection, MDM and KPI models – tool-agnostic and without lock-in, so every subsequent service fits the same system.
Conversational & Lifecycle Marketing
Germany
Moves leads in real time: WhatsApp, website chat and messenger channels, wired to CRM and automation – so response time drops from days to minutes and no contact piles up in an inbox.
CRM, data, tracking and automation are steered centrally from Germany. Local performance leads translate the systems architecture into their country’s market logic.
You do not work with a pool, but with fixed, assigned specialists. Whoever knows your project stays on it – across quarter changes.
Whether Berlin, Milan or Madrid: KPIs, attribution and reporting run on the same schema. Cross-market comparability is not a problem, it is standard.
We hire for depth, not breadth: everyone on the team is so good in at least one tool or discipline that clients ask for them specifically. Development is part of the role – not a bonus.
Whoever works here is demonstrably strong in one core field (e.g. lead scoring, server-side tracking or paid in IT) – the rest is covered by the team.
Tool updates, new platform features, new consent rules: we reserve fixed time per quarter so the team stays ahead – not behind.
Performance leads for IT, ES, FR and the UK work in their market – with native language, market logic and network. That complements the central system, it does not replace it.
Depending on the topic, the responsible specialist: the head of automation for automation and CRM, the local performance lead for your target market for paid, the data expert for tracking. No sales talk before the specialist talk.
We consciously cap the number: a maximum of three active core projects per person. More leads to superficial care – and that we do not sell.
The core time is 9 a.m. to 3 p.m. CET, when all regions overlap. Local leads have additional market hours for their countries. Escalations run asynchronously over a documented kanban board.
Yes – tell us the topic, and we route you directly to the right person. Before the first call we introduce the responsible person with their profile.
Every project is documented (setups, workflows, logic) and has defined second persons. No knowledge depends on a single person – that is part of our architecture.
It is a mix: core functions (automation, CRM, tracking) are fixed in the team, regional performance leads work on a project basis long-term. For you the difference is not visible – fixedly assigned and reachable. What matters: you do not work with a rotating pool.
Yes – tell us what matters to you (experience, tool, language, market) and we assign the right person. Before the first call we introduce them with their profile. If a person is out, there is a defined second person.
No sales theatre: depending on the topic, first calls are held with the specialist from automation, CRM or your region.
Request a call30 minutes, no strings. No pitch – we look at your data.